Audience Research Methods
In order to have a good music magazine different types of research must be done first, this is so you know what people like and don't like or find interesting. There are two main types of research: Qualitative Research and Quantitive Research.
Qualitative Research: This research is done to a focus group,
Quantitive Research: This research is done to a large number of people to get various views/opinions or a general sample from the public. Its job is to quantify the data and generalise the results from people. This type of research is normally done through a survey or a questionnaire.
Different types of data collected through research carried out and there are two main types of data.
Primary Data: collected through first hand experience through an interview when a person sits face to face with someone to collect the data.
Secondary Data: is data referring to data collected in the past or obtained from another party. It can be obtained from past surveys and questionnaires.
Different types of data collected through research carried out and there are two main types of data.
Primary Data: collected through first hand experience through an interview when a person sits face to face with someone to collect the data.
Secondary Data: is data referring to data collected in the past or obtained from another party. It can be obtained from past surveys and questionnaires.